Hotel EDC

For the past three years, I’ve had the privilege of designing the key art for Hotel EDC, inspired by the vibrant style of La Boca Studio for EDC Lase Vegas. Each year, I’ve created an abstract daisy as the central motif, hand-illustrated in Photoshop to capture the festival's energy and the immersive luxury experience at Resorts World and the Virgin Hotels Las Vegas.

The key art evolves each year, blending bold colors and dynamic shapes to reflect the exclusive experiences. Further below you can also see early iterations of the key art as well as photos taken in person!